Posts Tagged ‘Soundcloud’
Facebook have announced the release of the â€œFacebook App Centre,â€ a platform within the social network to buy, download and install apps. A blog post on the siteâ€™s developer page this week says the â€œApp Centreâ€ will go live in the next few weeks online and on mobile. The new centre will allow for the development of paid-for apps and rely on user rankings, rather than â€˜likesâ€™ to push apps up the tables. It seems Facebook are trying to encourage developers to get behind them and help improve the social platform. Your move Appleâ€¦
Japanese clothing company Uniqlo have teamed up with Yoko Kanno and Grammy nominated Cornelius, to design an app that helps you wake up by singing you a song. The music which shakes you from your slumber will change depending on the time, which day of the week it is and the weather outlook for the day. Users have the ability to share the song the second the alarm has been turned off and their day has begun. Cute, right?! Well â€“ annoying as it may seem, we think itâ€™ll go down a treat with Uniqloâ€™s target market.
Online social influence affecting real world situations is here for the long-haulâ€¦ Klout, the influence scoring site, has partnered with Cathay Pacific Airways, to utilise their newly released iPhone app. Having mobile Klout, (as long as your influencer score is above 40) will get you access to the airlineâ€™s first class lounge at San Francisco International Airport. The goal is to garner some social coverage for the airline, encouraging influencers to share their experiences via Instagram, tweeting or checking in. Simply show your profile on the app to the receptionist and you have exclusive access to what’s behind that velvet rope.
Spread Your Wings with Social
Air China recently produced a a brilliant campaign using social media to spread the word that their service was available in Sweden and throughout the rest of Asia. Partnering up with some of the best Asian restaurant in Sweden they encouraged customers to check-in on Facebook as they sat down to eat. A leader board on Air Chinas’ Facebook page produced one winner each week, with two free tickets to Asia. A sparkling example of simple social integration.
Weâ€™ve caught wind this week of a great new social initiative Halfsies. Their idea is to reduce food waste, feed the hungry and improve peopleâ€™s diet, all in one go. How, we hear you ask? They plan to pair up with restaurants and offer customers the option of â€œgoing halfsies.â€ The customer gets a half portion, improving their diet. The other half goes to feed the hungry and, in the process, food waste is greatly reduced. An inspired three-pronged approach.
Since last week’s launch of Open Graph Timeline integrations on Facebook there has been a fabulous array of applications launched. Recently InsideFacebook has given us a nice little break down of what’s out there and we’re impressed. SoundCloud joined the likes of Spotify on the music front and Huffington Post already has 1 million active users sharing stories. The question raised here is if regular media consumption will be replaced with Facebook’s social recommendations. We’ll let you decide.